How Can Click to Call Add More Value to Your Business Operations?

Clicks are obviously much easier than picking up your phone and dialing a series of numbers to connect to someone. This is why the latest feature to enhance client-business communication through internet based channel is Click to call. Though the provision of 800 numbers especially the vanity numbers have reduced the effort to quite an extent, yet there are often chances that users found it difficult to connect or found the channel busy and thereby drop the call. Moreover, this is for the first time apart from chat that your website can be used for communication directly. This business phone feature tends to enhance the credibility of your online website as well as your business.

What exactly does Click to call feature do?

This feature can be delivered with either the large PBX equipment maintained by the large enterprises or with the Hosted PBX systems used by the small business firms. This feature acts as the middleman between your business sales team or support team and your customers and the best part is that your simple website interface can be used with it. When users visit your site and they find the products or services attractive enough, they would simply click and connect to your team without having to login to some account or dial your number from their phone.

What are the benefits that this feature offers?

·         Customers find the feature attractive since their effort in searching the contact details and dialing the multiple numbers is eliminated

·         This feature facilitates free calling due to its integration with toll free

·         A bigger corporate image is perceived by your customers since your efforts are to reduce their efforts in connecting to your business

·         This technique can also be integrated with Google PPC so that your customers are connected directly to your sales end

·         The use of this feature is easy for clients and profitable for users and business firms employing its use have noticed 20-30% increment in their ROI

How can you use this feature for business profitability?

Business profitability is directly proportional to the customer response and perception of customers about the company. When all features project that every step is being taken to make things easier for customers, then customers are likely to perceive a better image of business and hence, profitability increases. There are two ways this feature can be used with your website. One is through Skype and the other is through toll free number. When using the Skype based connection, the user needs to login and it doesn’t add much value. However, if 800 numbers are used for communication, your click to call feature increases the level of customer satisfaction immensely since it is easy and customers realize that it is for them that this feature has been introduced.

What if the channel rings busy here?

First of all, your enterprise internet connection should to strong enough to support multiple lines and extensions used by Hosted PBX VOIP communication. For enterprises that use Skype or other free PC to PC calling, a call missed can be connected at a later point of time but with 800 numbers, it is not possible to connect to the user if he rejects to fill in his details after the channel rings busy. This is why there are separate lines and channels integrated with a different toll free so that the customers may click to call and may get connected seamlessly. So, when you cannot prevent a business phone call or opportunity, make effort to stop losing it by extending your resources so as to suffice extensive requirements. 

What Difference Can Click To Call Services Make

Have you ever tried to analyze what is it that your competitors don’t offer in their website? In this age of cut-throat competition, business firms are striving to excel through the integration of something that is latest to the world of technology. The use of click to call feature is the latest medium to enhance your business image. When you visit some website, you may find a toll free number mentioned at the top right corner of the page but how many times have you seen the button that speaks “Click to call’? This is what can help you create a difference. You must be thinking of integration of your pone channel with this external service.

Most of the small business organizations have been using Hosted PBX systems for communication. The best part for these business firms is that this new feature can now be integrated with this hosted channel. This new feature is managed through a web based interface that can be configured with your website and whenever a customer clicks that button, you get a call. Till now, business firms have seen the benefits arising from the implementation of toll free number but this feature cuts down the trouble between noting down your toll free number and dialing it from some digital device.

Some of the unavoidable benefits that click to call feature offers are:

·         Complete integration of business with sales team

·         Professional image of business gets uplifted

·         Users can get connected from the website thereby saving time and effort

·         Relatively new means of communication thereby displaying an up-to-date business state

·         Business traffic can also be increased

There are three possible ways in which click to call services can be used for the promotion of your business. These ways include:

·         Integration with Skype or other VOIP based PC to PC calling software: This option is beneficial for business organizations that do not employ the use Skype PC to PC calling as the option to communication but the only drawback with this service is that the quality of calls is not good and might lead to a negative impact on your customer. The advantage is that if a call is missed out, the potential customer can be contacted at a later point of time through his Skype ID.

·         Integration with toll free service: There are many business organizations that use 800 numbers with Hosted PBX services so as to allow customers to call them. The use of this number requires the customer to have just a pair of headphones and PC or smart phone so that he may make the call from wherever he is without requiring any login to some special account. When calls are missed out, generally the system displays a pop-up for the user to enter his number and if he is calling through some ID, then that ID can be recorded as against the user IP. Records are important to ensure that misdialing activities are not taking place. However, when the business phone user turns down the request to enter his number, then that is a loss of potential business opportunity.

·         Integration with Pay per Click services: Most of the business organizations today have been spreading their advertisements so that the customers may call in if they find the services attractive enough. In this case, business firms usually maintain a separate toll free number so as to record the profitability and the Return on Investment that they get from this click to call service.